Marketing Manager

About Vital Lyfe

Vital Lyfe is a tech company redefining water autonomy through innovation, creating a new category of personal water-making technology built to scale where infrastructure can’t.

Mission

Drive execution and measurable growth across channels, responsible for top-of-the-sales funnel product awareness growth. Own campaign operations, partnerships, activations, and performance tracking to ensure marketing drives real revenue impact.

What You’ll Do

Growth & Campaign Execution

• Build and manage integrated campaign calendars

• Coordinate paid, social, email, and partnership initiatives

• Oversee influencer outreach and product seeding programs

• Support retail marketing initiatives and activations

Events & Experiential

• Plan and execute trade shows, events, and activations

• Coordinate logistics, lead capture systems, and follow-up flows

• Ensure activations align with growth and lead-generation goals

Performance & Reporting

• Track KPIs across acquisition, engagement, and conversion

• Work with agencies to optimize paid performance

• Build reporting dashboards and communicate insights to leadership

• Identify growth opportunities through data analysis

Operations

• Maintain marketing timelines and cross-functional coordination

• Ensure alignment between marketing, sales, and customer success

• Support CRM and lifecycle marketing initiatives

What We’re Looking For

• Bachelor's degree in relevant field, OR high school diploma/ equivalency certificate with 5+ years of professional experience

• 3+ years in marketing, growth, or campaign management roles

• Experience working with paid media and digital channels

• Strong project management and operational skills

• Analytical mindset with comfort interpreting performance data

• Ability to manage multiple initiatives simultaneously

• Experience in hardware, consumer products, or outdoor/maritime categories is a plus

Why Join Vital Lyfe?

• Build the marketing engine for a category-defining hardware company

• Shape the narrative around water autonomy and climate resilience

• Early leadership ownership in a high-growth environment

• Work alongside a mission-driven engineering and product team

Location Requirement: Ability to work 100% onsite in Torrance, CA (remote or hybrid work will not be considered)

Vital Lyfe is an Equal Opportunity Employer; employment with Vital Lyfe is governed on the basis of merit, competence and qualifications and will not be influenced in any manner by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.